Use this when your ads show the product but not the life around it. People buy what they can picture themselves using. This template thinks through the real moments your winning persona uses your product, like a workday or a weekend trip, and makes an ad for each of the most relatable ones.
Think about the moments our winning persona actually uses your product, like getting ready for work, a weekend trip or a night out. Pick the 5 most relatable and make 1 ad for each.
Create a project (both Claude and ChatGPT have them) and add your brand basics: what you sell, who buys it, your voice, your best ads. Every prompt you run in that project starts from that context instead of from zero.
Both tools can connect to outside apps. Connect the ones your prompt needs: Shopify for your catalog and your reviews app for reviews. If a connector isn't available, export the data as a CSV and attach it.
Ask it to show the ads, reviews or products it picked before it writes anything. A wrong pick early on means a whole batch of wrong ads.
You'll get angles, headlines and creative direction. Build them in your design tool, or have an image model render them in 1:1, 4:5 or 9:16 for Meta placements.
Turn yesterday's best 5-star reviews into testimonial ads.
Look at yesterday's 5-star reviews. Pick the ones where a customer who fits our winning persona talks about a specific result or a doubt they got over. Turn each one into a testimonial ad, up to 5 ads. Showcase your product. If there are no new reviews, skip it today.
Research the doubts that stop people buying, and answer each one in an ad.
Research the most common hesitations people have before buying a product like your product, like fit, sizing, fabric or price. Search the web, including reviews and forums for similar products. Pick the top 3 and make 3 ads for each that answer it head on, with copy that speaks to our winning persona.
Find reasons customers love your product that your ads don't mention yet.
Look at the last 30 days of reviews for your product. What reasons for buying, or results, does our winning persona talk about that we're not using in our ads yet? Pick the top 2 and make 5 ads for each new angle, keeping the persona and format the same. If you can't find reviews, use your best judgment and search the web.
StaticAds.ai runs any of these templates on a schedule with your catalog, swipe file and brand, and sends the new ads to Slack when they're ready.